Quantum computing is a developing technology around which a wide range of new business opportunities are emerging. However, the business opportunities of the future will not arise solely around quantum computers – services are also needed to help companies adopt quantum technology at the right time and in the right way.
In addition to quantum systems, algorithm development and services are needed that respond to the real needs of the organizations that will ultimately benefit from quantum solutions — companies in sectors like manufacturing, logistics, finance, health care, and energy.
These “end users” require solutions that align with their business strategies, roles, and levels of readiness in relation to the development of quantum computing — which is why highlighting their perspective is more important than ever.
1. Short-term: A time for learning and experimentation
Quantum computing is still in the NISQ era – error-prone, but usable via cloud services or through simulations and experimental testing. At this stage, the users are primarily technology teams, developers, researchers, and business strategists in large companies who want to understand the current possibilities and limitations of the technology.
End-user companies’ needs focus on building competence, early experimentation, and finding the right partners in this stage. Examples of such services include training offerings (e.g., Quantum education as a service), quantum computing as a cloud-based service (QCaaS), and matchmaking platforms within innovation and business ecosystems.
Development could accelerate, and the expected benefits could be realized faster, if the group of companies piloting quantum solutions were broader. This could be supported by increasing awareness about practical uses of quantum computing and emerging opportunities – and the related services that facilitate access and experimentation.
2. Mid-term: Piloting and commercializing applications
Pioneering companies in finance, energy, logistics, and health tech are identifying initial application areas where quantum advantage can be achieved. This enables them to gain a competitive edge through enhanced data analysis, optimization, and decision-making capabilities.
In this stage, the end-user companies’ needs focus on solving real-world problems, scalable piloting, and integration. For example, pilot platforms for hybrid algorithms, quantum-enhanced AI solutions, or the first industry-specific analytics services may play a significant role. In addition, follower companies that have waited for concrete results before beginning their own quantum journey will need support from services to find suitable partners and application areas.
3. Long-term: Quantum computing as part of infrastructure
As error correction and technological maturity enable large-scale deployment, quantum computing becomes embedded in the IT infrastructure of businesses and society. Future users will include all industrial sectors, cities, governments, and ecosystems that incorporate quantum capabilities into strategic infrastructure.
Needs shift from technical experimentation toward scalability, continuous use, and modularity. At this stage, integrated quantum-as-a-service solutions, ready-made application modules, and security services related to quantum networks may form the core of service development.
Foresight reveals opportunities and risks
Quantum computing needs a thoughtfully designed service ecosystem. Services that adapt to technological progress and respond to real user needs will be key to commercializing quantum computing. These services are not fixed or final – they are evolving models that align with different strategies and capabilities.
In this exciting phase of technological development, where solutions offering quantum advantage are just around the corner, it is equally important to understand long-term transformations. Strategic foresight offers tools to map out future paths for quantum computing and assess their impact on individual companies, public organizations, or entire industries.
Companies that proactively explore use cases, build internal expertise, and engage in joint experiments gain a significant head start.
Services play a dual role: they provide practical support for early-stage pilots and also function as tools for strategic foresight – helping identify when and how quantum computing becomes relevant for business.
If you're considering what your role might be in the quantum ecosystem – we can help. We offer strategic foresight services and assessments of how quantum technologies could support your future business.
