VTT has developed a group of software components that provide versatile,
real-time information on smart phone users and their lifestyle patterns.
Behavior detection opens new business opportunities for several industries.
Solutions run on the most common smart phone platforms.
VTT has developed software components that enable continuous, real-time
tracking of smart phone users’ life patterns and daily routines. This behavior
information can be applied to different types of services related to business
and free time.
”These solutions make it possible, for
instance, to add mobile functionality to customer relationship management, run
targeted online marketing campaigns, create versatile healthcare and welfare
solutions as well as develop new security applications,” says Chief Research
Scientist Jani Mäntyjärvi from VTT.
With the help
of this new software, consumers have an opportunity to immediately react to
potential abnormalities in their daily routines, e.g. if the children do not
come home from school at the usual time. In the field of healthcare and
welfare services, users can choose to track their physical activity or energy
consumption. Customer relationship management (CRM) applications help
businesses to predict customer behavior and identify distinct customer
”When developing these software components for
smart phones, we have focused especially on continuous functionality. In
practice this means low power consumption and optimization of cross-system
communications,” says Senior Research Scientist Ville Könönen from VTT.
mobile application delivers behavior information to VTT’s Lifeliner service
that enables further analysis of the information. The solution provides weekly
profiles and more detailed daily views on lifestyle and behavior patterns.
information can be communicated with external services in WLAN and 3G
networks, according to industry standards. The solutions are compatible with
the most common smart phone platforms including Symbian S60, Symbian^3,
Maemo/MeeGo and Android 2.2.
VTT’s smart phone solutions are
showcased at the Mobile World Congress in Barcelona on February 14–17, 2011.
For more information on the Lifeliner service, please visit http://cauit.erve.vtt.fi/lifeliner.